I thought I would share this link with you, I just signed up to be part of the challenge, here is a snippet from the rules:
You may use any needlework technique that you like. Examples include; embroidery, appliqué, quilting, or goldwork. You may also incorporate techniques such as fabric painting, drawing on fabric, or dying fabric; but your design must still include needlework of some kind.
and another snippet here:
DMC has sponsored this challenge and each participant will receive 3 skeins of DMC threads to include in the piece. You must fill out Part 1 of our Entry Form in order to receive the DMC threads, and you must use these threads as a part of your piece
All the rules and entry forms can be found by following the link.